November 3, 2015 Thread Admin

Digital Caveman 002: Quirk Executive Creative Director talks Skittles, growing a fanbase and proving digital’s value

Podcast show on digital innovation and online marketing strategy in the digital age

Digital Caveman 002: Quirk Executive Creative Director talks Skittles, growing a fanbase and proving digital’s value

Click here to listen in iTunes.

Creativity meets success in the form of Executive Creative Director of Quirk, Andrew Bloom.

Bloom talks about the infamous experiential Skittles campaign that built up a fan-base of 2.8 million people within four months and increased product sales by 30%.

How do we make the most of the living and breathing audience present in the digital space?
How do we measure meaningful audience engagement?
How do we prove digital’s value to clients?

Listen up! Digital Caveman unpacks all this and more.

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